LVMH's 2022 mushumo wepagore wakaburitswa: mari yewaini inorova rekodhi! Vashambadziri: Hennessy ane akawanda machaneli

Moët Hennessy-Louis Vuitton Boka (Louis Vuitton Moët Hennessy, anonzi LVMH) achangobva kuburitsa chirevo chayo chegore, umo bhizinesi rewaini nemweya richawana mari ye7.099 bhiriyoni euros uye purofiti ye2.155 bhiriyoni euros muna 2022, gore-mberi. -gore kuwedzera kwe19% uye 16%, asi kuchine gap kana ichienzaniswa nezvimwe zvikamu zvebhizinesi zveboka.
Kunyanya, Hennessy achagadzirisa kukonzeresa kwedenda nekukwidza mitengo muna 2022, asi kutaura zvazviri, nekuda kwekumashure kwehuwandu hwezvigadzirwa muchiteshi, vagoveri vepamba vari pasi pekumanikidzwa kukuru.

LVMH inotsanangura bhizinesi rewaini: "Rekodha mwero wemari uye mihoro"
Dhata inoratidza kuti bhizinesi reLVMH rewaini nemweya richawana mari ye7.099 bhiriyoni euros muna 2022, gore-pa-gore kuwedzera kwe19%; purofiti ye2.155 bhiriyoni euros, gore-pa-gore kuwedzera kwe16%. tsanangura.

Mushumo waro wegore negore wakataura kuti Champagne kutengesa kwakasimuka 6% sekuenderera mberi kudiwa kwakakonzera kuwedzera kudzvinyirira kwekupa, uye kunyanya kusimba kwakasimba muEurope, Japan uye misika yemisika, kunyanya mu "simba guru" chiteshi uye gastronomical segments; Hennessy Cognac yakawana Kutenda kune kwayo kukosha kwekugadzira zano, iyo ine simba mutemo wekuwedzera mutengo unogadzirisa kukanganisa kwedenda muChina, nepo United States yakakanganiswa nekukanganiswa kwemaitiro pakutanga kwegore; Iyo gadheni yakasimbisa portfolio yaro yepasi rose yewaini yepamusoro.

Kunyangwe painewo kukura kwakanaka kwekuita, bhizinesi rewaini nemweya rinotora isingasviki gumi muzana yemari yese yeLVMH Group, inomira yekupedzisira pakati pezvikamu zvese. Kukura kwegore negore kwakafanana ne "fashoni uye nhumbi dzematehwe" (25%) uye inosarudza Pane mukaha wakajeka wekutengesa (26%), zvishoma kudarika zvinonhuwira uye zvizoro (17%), maziso uye zvishongo (18%).
Panyaya yepurofiti, bhizinesi rewaini nemweya rinotora chikamu chegumi muzana cheiyo purofiti yeLVMH Group, yechipiri chete kune 15.709 bhiriyoni euros ye "fashoni nematehwe zvinhu", uye kuwedzera kwegore negore kunongokwira. kupfuura iya ye“pefiyumu nezvizoro” (-3%).
Zvinogona kuonekwa kuti gore-pa-gore kukura kwehuwandu hwemari uye purofiti yewaini nemweya bhizinesi yasvika paavhareji nhanho yeLVMH Group, inoverengera chete 10%.

Chirevo chepagore chakataura kuti kutengesa kwaHennessy muna 2022 kuchadonha zvishoma gore-negore nekuti "chiyero chekuenzanisa pakati pa2020 na2021 chakakwira zvakanyanya." Nekudaro, sekureva kweanopfuura mumwechete epamba chiteshi chiteshi, maererano nehuwandu hwayo, kutengeswa kwezvinenge zvese zvigadzirwa zveHennessy muna 2022 zvichadzikira zvichienzaniswa ne2021, kunyanya zvigadzirwa zvekupedzisira zvichadzikira zvakanyanya nekuda kwekukanganisa kwedenda.

Uye zvakare, "iyo ine simba mutemo weiyo Hennessy's cognac mutengo wekuwedzera inobvisa kukanganisa kwedenda" - zvirokwazvo, Hennessy ane huwandu hwekuwedzera kwemitengo muna 2022, pakati peiyo "VSOP yekurongedza kurongedza uye zviitiko zvitsva zvekushambadzira" zvinotaurwa zvakare mumushumo wepagore One. zvezvakakosha. Nekudaro, maererano neWBO Spirits Business Observation, nekuda kwekumashure kwenhamba yakawanda yezvigadzirwa zvekare zvekurongedza muchiteshi, zvigadzirwa zvekare zvekurongedza zvichiri kutengeswa kwenguva yakareba. Mushure mekunge kuwanikwa kwezvinhu izvi kwapera, Mushure mekuwedzera kwemutengo, zvigadzirwa zvitsva zvekurongedza zvinogona kudzikamisa mutengo.

"Kutengeswa kweChampagne kwakawedzera ne6%" - Maererano neindasitiri yemukati, misika yemumba yechampagne ichave isina kukwana muna 2022, uye kuwedzera kwese kunenge kunopfuura 20%. Kusvika zvino 1400 yuan/bhodhoro. Kana ari mazambiringa ari pasi peLVMH, iyo indasitiri yemukati yakabvuma kuti kuita kweakawanda emamwe mabhureki kunze kweCloudy Bay mumusika wepamba hakuna kusimba.

Kunyangwe LVMH iine chivimbo chekuti ichabatanidza hutungamiriri hwayo hwepasi rose muchikamu cheumbozha muna 2023, pachine nzira refu yekufamba mune inokwana waini nemweya bhizinesi chikamu.


Nguva yekutumira: Jan-29-2023